Customer reviews can make or break how your marketing campaign works for you. Moreover, it can affect our reputation and put impact purchasing decisions. Especially if you’re running a local business, look for ways to grab positive customer reviews.
5 Techniques To Get More Positive Customer Reviews
- Ask for Contact Details
Try to ask for contact details from your customers at the time of billing. Whether it is online, make a list by asking them if they had a satisfactory experience. Not only that, send them reminders or a friendly follow-up after a week for getting an honest review.
- Appreciate the Reviews
Train your employees to mention how much they appreciate customers’ opinions. Use the tactic of verbally telling how the brand takes notice of all customer complaints and suggestions. Furthermore, keep in mind that you are not pushing but making a request for getting customer reviews.
- Offer Incentives
Nudge your potential customers to leave reviews and offer some incentives in return for it. Make sure that the customers are not putting up fake reviews and that they honestly write them. This is because Google will look down on it making your engagement rate become ingenuine.
- Add Call-To-Action Reminders
Make it easier for your customers to leave a review on your site. Therefore, add a call-to-action button, not appear as annoying, on your website. This can easily navigate the customers to give their valuable feedback behind before leaving the site.
- Respond to Reviews
Be quick enough to respond to all customer queries and reviews. Do not keep them waiting for answers otherwise, it can convert into a negative review. Put an impression on the customers that your business truly cares about their sentiments. Moreover, don’t feel bad about negative reviews, it will help make your brand look more authentic.
Wrapping it Up
Keep an eye on top review platforms to know what your customers are saying about your brand. Note that you’re not always going to get positive reviews. Some customer reviews can be bad, taunting, and offensive but this can represent that you have an authentic brand. Lastly, listen to what your customers have to say and try to work on those pain points for providing an optimum customer experience.
